Retail Relationship Marketing Analyst

Description

Job Summary: This role involves designing and executing training strategies for the sales force, transforming technical product knowledge into customer experience, and connecting commercial strategy with retail operations. Key Highlights: 1. Lead commercial training and sales force development. 2. Serve as team architect and brand ambassador for Natura and Avon products. 3. Act as an expert advisor on learning and retail experience. **OUR PEOPLE, TOGETHER, LEAD WITH CONSCIOUSNESS.** At Natura, we have the potential to drive meaningful transformations. This is made possible through the innovative products of Natura and Avon; the memorable experiences of Bluma's beauty services and our financial education platform, Emana Pay. Brands and services that are relevant to those who use them and recognized for our commitment to leading regenerative businesses. **Role Type** Permanent **What will you be doing here?** At Natura and Avon, we believe in "Well-Being Well": the harmonious relationship of the individual with themselves, with others, and with nature. Your mission will be to serve as the driving force behind knowledge and passion in our stores. You will design and execute the training and development strategy for our Sales Force, transforming technical knowledge of our products and launches into customer service experiences. You will act as a team architect, connecting commercial strategy with the heart of our stores and strategic partners. **What knowledge and experiences will you need to bring to share with our network?** * **Lead Commercial Training:** Design and execute comprehensive training for the Sales Force, ensuring they possess both technical and practical tools to deliver service aligned with business objectives. * **Product and Launch Ambassador:** Train on the attributes, uses, and functionalities of Natura and Avon products, enhancing sales techniques, in-store testing, and point-of-sale service. * **AGIR Method Specialist:** Promote the company’s sales methodology to elevate service standards and ensure strong NPS performance. * **In-Store Collaborator Lifecycle Management:** Coordinate and lead onboarding processes for new hires and manage certifications with regional brand experts. * **Experience Protocols:** Continuously create, structure, and train on in-store service programs and manuals to ensure a consistent, distinctive service standard. * **Retail Events Master:** Lead the organization and coordination of strategic Sales Force events, such as Mother’s Day and Christmas campaigns. * **Analytics and Data:** Monitor key retail metrics (NPS, conversion rate, average transaction value, RBI) and continuously assess team knowledge levels through store visits. ### **Don’t get it wrong! At Natura, this position is NOT:** * Not an administrative desk-based role. * Not solely about preparing presentations or theoretical manuals. * Not isolated management of stores. What you **will** have is the significant challenge of being an **expert advisor on learning and retail experience**, operating directly in the field—engaging with people and driving Natura and Avon’s results nationwide. **What are we looking for in you?** * **Education:** Bachelor’s degree in Marketing, Business Administration, Communications, or related fields. * **Experience:** Minimum 3–5 years in similar roles involving training, retail development, trade marketing, or customer experience. * **Knowledge:** Sales techniques, customer service methodologies (e.g., NPS), and retail KPI management (e.g., average transaction value, conversion rate). * **Tools:** Proficiency in Microsoft Office (Excel and PowerPoint) for data analysis and presentation development. * **Skills:** Excellent communication and public speaking skills, proactivity, service orientation, empathy, and passion for human relationships. ***All our job opportunities are open to people with disabilities, without any distinction or discrimination.*** **\#LI\-YT1** **What will you find here?** We are more than just a workplace: we build and live the Well-Being Ecosystem daily, based on the harmonious relationship between each individual, their surroundings, and the environment they are part of. In addition to offering benefits focused on social, physical, financial, mental, and emotional well-being, we promote an environment of prosperity, belonging, and purpose, strengthening a solid network of support, expanded awareness, and respect for diversity, equity, and inclusion. We are a movement that transforms the way of living and doing business across 14 countries in Latin America, always guided by consciousness. **Do you know someone at Natura?** If so, ask for their corporate email and use it to request a recommendation when applying for a position. It’s an excellent opportunity to strengthen your network and advance in our selection process! **Natura celebrates and embraces diversity in all its forms and pluralities.** **We encourage \#Women, \#BlackPeople,** **\#PeopleWithDisabilities,** **individuals from the \#LGBTQIA\+ community, \#PregnantWomen, and people aged \#50\+ to apply for this position**