Marketing and Content Analyst

Description

Position Summary: A prominent company is seeking a motivated and creative Marketing and Content Analyst to manage the multi-brand marketing plan, produce content, and coordinate with agencies. Key Highlights: 1. Creative and strategic role in multi-brand marketing 2. Digital content production and management 3. Integration of AI and emerging technologies in marketing A major multi-channel and multi-brand company with nationwide presence, dedicated to marketing food industry supplies, is seeking a highly motivated and creative Marketing and Content Analyst to join its Marketing team. **Job Objective:** Maintain the marketing plan for our multi-brand portfolio and oversee communication and coordination with external agencies. Produce and manage in-house content for social media and other channels, ensuring consistency, creativity, and brand growth. **Your Responsibilities in This Role:** * Develop and maintain the annual marketing plan and editorial calendar per brand. * Plan and manage content calendars. * Coordinate content production with designers, creators, influencers, and agencies. * Brief and direct social media, e\-commerce, and performance marketing activities. * Conceptualize, produce, and edit original content for Instagram, TikTok, LinkedIn, and other digital channels such as e\-commerce, B2B portal, and marketplaces. * Appear on camera for educational content, product demos, recipes, and casual brand content. * Design and implement email marketing campaigns and customer journeys on CRM platforms. * Write copy, schedule, and publish content. * Perform community management and handle customer service (SAC) on social media. * Measure and report performance per brand and per channel (reach, engagement, conversion). * Research trends and integrate new creative proposals aligned with the brand. * Adapt to emerging technologies and digital transformation, integrating Artificial Intelligence (AI) tools. * Email Marketing. * Collaborate with the marketing team and other departments to ensure brand consistency. ***Do you enjoy challenges? Are you creative and proactive? We’re looking for someone just like you...*** **What We’re Looking For:** * Degree or graduate in Marketing, Advertising, Communications, Journalism, or related field. * Minimum 2 years of experience in similar roles. * Proficient handling of social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube) from a brand perspective. * Short video production and editing (Meta, TikTok, CapCut, Premiere, or similar). * Comfort appearing on camera for content. * Knowledge of digital marketing, e\-commerce, marketplaces, and content creation. * Ability to interpret digital metrics (Meta, TikTok Analytics, Google Analytics). * Intermediate Excel proficiency. * Experience using AI tools applied to marketing: Claude, ChatGPT, Gemini, Midjourney, AI-powered editing tools. **What We Offer:** * Employee discount on our products. * Year-end bonuses: September and December. * Pleasant work environment. * Opportunity to build a career within a growing company and advance professionally. * Work with a portfolio of brands. * Working hours: Monday to Tuesday: 7:30 AM to 5:00 PM; Wednesday to Friday: 7:30 AM to 4:00 PM. * Work tools provided: laptop and mobile phone. * Parking. ***If you meet this profile, DO NOT HESITATE TO APPLY!*** Application Question(s): * What is your salary expectation? * Do you have experience in this or a similar position? If so, how many years? * Do you have experience in the food industry? Please list the brands you’ve worked with. * Please detail the software/platforms you use (e.g., Meta, Ads, Photoshop, Illustrator, CapCut, Shopify, etc.). Work Location: On-site employment