Product Designer

Description

Job Summary: Design, create, and improve digital products by balancing user experience with the Bank's business needs. Key Highlights: 1. Lead user and market research to generate actionable insights. 2. Create information architecture, navigation flows, and prototypes. 3. Apply AI to optimize processes and dedicate more time to high-value activities. Are you ready to make a difference in the financial industry? At Bci, we are transforming banking—and we want you to be the protagonist of this reinvention. Design, create, and improve digital products by balancing user experience ($UX/UI$) with the Bank’s business needs and objectives, while maintaining a cross-channel perspective (digital and assisted). Use design and various methodological tools to solve complex business problems. **In this role, you will have the opportunity to:** User Research & Discovery: Lead user and market research to generate actionable insights that guide strategic decision-making within working teams. UX/UI Design & Prototyping: Create information architecture, navigation flows, wireframes, high-fidelity prototypes, and functional, visually appealing interfaces—using and contributing to the Bank’s Design System. Strategy & Measurement: Validate design hypotheses through data analysis and experimentation (e.g., $A/B$ tests), monitoring metrics and KPIs to drive customer conversion, satisfaction, and recommendation. Cross-functional Collaboration & Management: Act as a liaison with Product Owners, development teams, design leads, and stakeholders to ensure technical feasibility and alignment with business objectives. Efficiency & Innovation: Apply Artificial Intelligence (AI) tools to technical or repetitive tasks to optimize processes and dedicate more time to high-value activities such as Discovery. To succeed in this position, you need: User Research: Proficiency in qualitative and quantitative, generative, evaluative, attitudinal, and behavioral research techniques. Advanced UX/UI Design: Expertise in experience mapping (blueprints), visual interface design, and prototyping using corporate design tools. Data Analysis & Experimentation: Ability to base decisions on quantitative and qualitative data, executing experimentation processes. Strategic & Business Thinking: Focus on measuring impact on customer conversion and satisfaction, aligned with the Bank’s metrics. Management & Collaboration: Proven ability to orchestrate the full design lifecycle, facilitate co\-creation workshops, and communicate effectively with multidisciplinary teams. It’s even better if you have: Prior experience in the banking or financial sector managing cross-channel digital products. Experience using and integrating Artificial Intelligence tools into the design workflow and optimizing Discovery tasks.